UPTOWN Professional Jan 10, 2011

Books: Have it Your Way

Briefcase: BooksHave it your way– on screen, on paper, in your ear

DREAM WALKER: A journey of achievement and inspiration by the first African American to walk in space.
DR. BERNARD A. HARRIS, JR. WITH MICKEY HERSKOWITZ
Format: Hardcover, 205 pp; e-book, Kindle
On February 9, 1995, Dr. Bernard A. Harris, Jr. stepped outside the space shuttle Discovery and made history as the first African American to walk in space.

BORN TO RUN: A Hidden Tribe, Super Athletes, and the Greatest Race the World Has Never Seen
CHRISTOPHER MCDOUGALL
Format: Paperback, 304pp; eBook, Kindle, Audio CD
Isolated by Mexico’s Copper Canyons, the Tarahumara Indians of Mexico have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner, Chris McDougall sets out to discover their secrets.

MORE DAVIDS THAN GOLIATHS
HAROLD FORD JR.
Format: Hardcover, 256pp; eBook, Kindle, Audio CD
“At its best, leadership in government can solve, inspire, and heal,” says Harold Ford, Jr. whose political career began in 1997 at the tender age of 26 after winning his father’s Congressional seat. He writes passionately about his belief that there are more solutions than problems and more that unites us than divides us in an America whose best days, lay ahead.

THE CROSS OF REDEMPTION: Uncollected Writings of James Baldwin
RANDALL KENAN, EDITOR
Format: Hardcover, 336pp; eBook, Kindle, Audio CD

A gathering of essays, articles, polemics, reviews, and interviews that have never before appeared together in book form. In one essay, Baldwin even raises the question of what it would mean to America to have an African-American president.

DARE TO TAKE CHARGE
GLENDA HATCHETT
Format: Hardcover, 250pp; eBook, Kindle, Audio CD
This, from celebrity Judge Glenda Hatchett is another inspirational offering in the self-help genre. The TV personality jurist uses real life court cases and the stories of others in a dare to readers to take charge of their lives.

BLACK IS THE NEW GREEN: Marketing to Affluent African Americans
LEONARD E. BURNETT, JR. AND ANDREA HOFFMAN Format: Hardcover, 201 pp; Kindle “Although affluent African Americans wield $87.3 billion in buying power they remain a relatively untapped target segment for any marketer, luxury or non-luxury.” With this central theme, Burnett, co-Ceo of Uptown Media Group, a niche market publishing group and Hoffman, a marketing strategist and trend forecaster pair up as a dynamic duo to provide compelling strategies for reaching emerging affluent niches.

THE INCLUSION PARADOX: The Obama Era and the Transformation of Diversity
ANDRÉS T. TAPIA
Format: Hardcover, 363 pp; Kindle
Hewitt’s Chief Diversity Officer and Emerging Workforce Solutions Leader offers guidelines for understanding and managing diversity in a new era.

NONE OF US IS AS GOOD AS ALL OF US: How McDonald’s Prospers by Embracing Inclusion and Diversity
PATRICIA SOWELL HARRIS
Format: Hardcover, 165 pp; Kindle,
McDonald’s Chief Diversity Officer presents an inside account of how the ubiquitous restaurant chain turns diversity into success.