The FAB Corner: How to Get a “Yes”!

2. Send Catchy and Targeted Emails
Send an email with a catchy, relevant title (e.g. Read your Cosmetic Executive Women article and loved it!).

Our inboxes are inundated daily with all sorts of requests, to-dos and junk mail. Chances are, if you have done your research and announce it in the title of your email, your message will get opened and responded to!